Articles on Product design

Thoughts, case studies, book reviews, debates and tips on Product design, written by prominent authors and carefully edited by FOROALFA.

Portrait of Guillermo Dufranc
Author:
Guillermo Dufranc
Title:
Zero Waste Packaging: Possible or Not?
Synopsis:
Although to eradicate packaging waste may sound impossible to achieve, sustainability is a path to take and make improvements over time to reduce environmental impact.
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Portrait of Marcio Dupont
Author:
Marcio Dupont
Title:
Design Thinking Is Not Design
Synopsis:
Clarifying the role of DT in the design process and the correct use by the designer.
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3
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2
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54
Portrait of José Antonio Giménez
Author:
José Antonio Giménez
Title:
Wood’s Future Is in the Rear Mirror
Synopsis:
If we want to be recognized, searched, and valued, we should remain faithful to our tradition, recover the virtues of craftwork and with them meet the requirements of the consumer.
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Portrait of Guillermo Dufranc
Author:
Guillermo Dufranc
Title:
Argentine Wine Needs Concept
Synopsis:
In the competitive wine market the need to communicate concepts through label design is essential. Labels must capture the consumers’ attention and seduce them.
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Portrait of André Ricard
Author:
André Ricard
Title:
Design and everyday's life
Synopsis:
Designers can make a real contribution to everyday's life quality projecting low-tech objects where the shape itself allows function.
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Portrait of Guillermo Dufranc
Author:
Guillermo Dufranc
Title:
The power of beauty in packaging design
Synopsis:
Design's aesthetic quality increases value for products and brands, making them more desirable.
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3
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406
Portrait of Sofia Escudero
Author:
Sofia Escudero
Title:
Holistic and bimodal study in packaging
Synopsis:
The application of a multi sensorial study of packaging puts us nearer, more accurately, to a brand's global perception.
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Portrait of Alfredo Gutiérrez Borrero
Author:
Alfredo Gutiérrez Borrero
Title:
Usage and brand
Synopsis:
Can we design to unbrand instead of branding? It'd be convenient to «self-design» ourselves through our own ways of using, without others marking us with their ways of design.
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Portrait of André Ricard
Author:
André Ricard
Title:
From the Useful-object to the Object-tool
Synopsis:
Freed from its functional responsibility, useful-objects appear as single-useful formal phenomena whose morphology is used to express a particular message.
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