Articles on Graphic Design
Thoughts, case studies, book reviews, debates and tips on Graphic Design, written by prominent authors and carefully edited by FOROALFA.
- Author:
- Guillermo Dufranc
- Title:
- Zero Waste Packaging: Possible or Not?
- Synopsis:
- Although to eradicate packaging waste may sound impossible to achieve, sustainability is a path to take and make improvements over time to reduce environmental impact.
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- Votes:
- 3
- Followers:
- 406
- Author:
- Daniela Del Pino
- Title:
- Branding types
- Synopsis:
- Branding is connected with brand image, positioning and reputation. It is the result of an endless list of marketing and design strategies.
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- Votes:
- 6
- Followers:
- 35
- Author:
- Manuel Guerrero
- Title:
- Book: Brief introduction to typography study in the antique book
- Synopsis:
- A review about Marina Garone's book, that allows to understand a great part of the vocabulary currently used in editorial and typographic design.
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- Votes:
- 1
- Followers:
- 70
- Author:
- Erik Spiekermann
- Title:
- Logos to Go
- Synopsis:
- Corporate identity design is changing. There are designers for whom quantity matters more than quality.
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- Votes:
- 17
- Comments:
- 6
- Followers:
- 376
- Author:
- Guillermo Dufranc
- Title:
- Minimalist Packaging
- Synopsis:
- Minimalism requires to decide on what is really necessary from what is not.
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- Votes:
- 14
- Comments:
- 3
- Followers:
- 406
- Author:
- Norberto Chaves
- Title:
- Every trademark must be...
- Synopsis:
- Twelve supposedly «universal» rules in designing trademarks.
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- Votes:
- 6
- Comments:
- 1
- Followers:
- 3077
- Author:
- Pablo Bertero
- Title:
- Creative Myopia
- Synopsis:
- The lack of strategic thinking in design and creativity proposals leads indirectly to the standardization of creative results.
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- Votes:
- 1
- Comments:
- 1
- Followers:
- 63
- Author:
- Juanjo Junoy
- Title:
- To Think, Feel and Do: Three Clues to Perception
- Synopsis:
- Understanding how our perception works and how it affects us is the clue to produce really effective messages, not just award-winning ones.
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- Votes:
- 1
- Followers:
- 171
- Author:
- Victor Garcia
- Title:
- Zootype: Is It a Case of Typographic Latin American Amnesia?
- Synopsis:
- Zootype is, perhaps, the first Latin American font awarded at an international contest, a fact that is often forgotten in regional historic reports.
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- Votes:
- 5
- Comments:
- 1
- Followers:
- 188
- Author:
- David Gallo
- Title:
- Planned Obsolescence
- Synopsis:
- Design should no longer respond to market interests anymore, but to the human needs that as a global community we have created as time goes by.
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- Votes:
- 2
- Comments:
- 2
- Followers:
- 74
- Author:
- Alfredo Gutiérrez Borrero
- Title:
- Forum, “Fuero” and “Foras”!
- Synopsis:
- On the shared construction of a design without geographical, academic or professional boundaries.
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- Votes:
- 0
- Followers:
- 281
- Author:
- Lorena Garcia Hidalgo
- Title:
- Why Does the Client Think Different?
- Synopsis:
- When a client rejects our work is usually because we do not take their opinion into account. We think that it is only us, the designers, who have the knowlegde.
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- Votes:
- 5
- Comments:
- 2
- Followers:
- 6
- Author:
- Fernando Del Vecchio
- Title:
- We Must Learn to Play the Game
- Synopsis:
- In the market there are good and bad designers, good and bad clients, all sort of competition and prices. All of them are some of the components of the game to play.
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- Votes:
- 3
- Followers:
- 696
- Author:
- Leonardo Correa
- Title:
- Web and Graphic Design for Posterity
- Synopsis:
- Lots of clients ask us for «modern» designs. How healthy is it for the client's wallet, or our own, to follow imposed trends?
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- Votes:
- 3
- Followers:
- 15
- Author:
- Vanessa Lerner
- Title:
- Do We Really Know What a Graphic Brand Conveys?
- Synopsis:
- If we really know the meaning of a graphic brand, will we be closer to know what is probably being created in the public's mind?
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- Votes:
- 1
- Followers:
- 60
- Author:
- Guido Battaglia
- Title:
- No Real Signs of Road Safety
- Synopsis:
- The role of visual communication in transit is vital, but not valued.
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- Votes:
- 0
- Followers:
- 16
- Author:
- Victor Garcia
- Title:
- Design on the Edge
- Synopsis:
- Marcos García is a talented Argentinean graphic designer and illustrator who uses cutter instead of pencil to produce his amazing designs.
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- Votes:
- 6
- Comments:
- 1
- Followers:
- 188
- Author:
- Sebastián Vivarelli
- Title:
- Making a Living as a Designer
- Synopsis:
- Why designers'compensation continues to be so low? A question that still calling for an answer.
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- Votes:
- 4
- Comments:
- 1
- Followers:
- 284
- Author:
- Norberto Chaves
- Title:
- With or Without a Symbol
- Synopsis:
- An alternative trademark constrained by profile and communication.
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- Votes:
- 5
- Followers:
- 3077
- Author:
- Erik Spiekermann
- Title:
- From the C-Word to the D-Word
- Synopsis:
- Designers must take care of the words we use to talk about our work.
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- Votes:
- 16
- Comments:
- 4
- Followers:
- 376
- Author:
- Jorge Del Toro
- Title:
- What Does My Design Communicate?
- Synopsis:
- Bad communication is a problem that we experience every day. Design plays an important role in communication and should be congruent.
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- Votes:
- 7
- Comments:
- 1
- Followers:
- 23
- Author:
- Carla Santana
- Title:
- Posada Beyond La Catrina
- Synopsis:
- A century since his death, José Guadalupe Posada left a wide heritage, not only engravings and skull, but he was a pioneer of editorial and graphic design in México.
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- Votes:
- 1
- Followers:
- 14
- Author:
- Carlos Rioja
- Title:
- Vindicating Handwriting
- Synopsis:
- Design is often associated with normalization and sterilization. But handwriting is still a good way to reconnect with our roots and recover vitality.
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- Votes:
- 1
- Followers:
- 0
- Author:
- Guillermo Dufranc
- Title:
- Healthy Food has Changed Packaging Design
- Synopsis:
- Since nutritional information became important and popular concern about it grew dramatically, many food brands have foreseen this as an opportunity to build their identity.
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- Votes:
- 9
- Comments:
- 2
- Followers:
- 406
- Author:
- Guillermo Dufranc
- Title:
- Argentine Wine Needs Concept
- Synopsis:
- In the competitive wine market the need to communicate concepts through label design is essential. Labels must capture the consumers’ attention and seduce them.
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- Votes:
- 2
- Followers:
- 406
- Author:
- José Antonio Giménez
- Title:
- Ave, Caesar, Morituri Te Salutant
- Synopsis:
- The values and sensations that used to be conveyed through the physical characteristics of the medium should not be replaced by a void now.
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- Votes:
- 0
- Followers:
- 54
- Author:
- Adrián Pierini
- Title:
- Packaging and the World Cup
- Synopsis:
- Packaging desing specialty revolutionizes during mega sport events.
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- Votes:
- 1
- Comments:
- 1
- Followers:
- 447
- Author:
- Camilo A. Angulo
- Title:
- Green Models in Classroom
- Synopsis:
- Design teachers must spread pedagogical processes for a green world to reduce the impact of our academic exercises on the local environment.
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- Votes:
- 11
- Comments:
- 15
- Followers:
- 199
- Author:
- Luciano Cassisi
- Title:
- Less is Less, More is More
- Synopsis:
- The time is coming - to retire the nearly centenary motto «less is more».
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- Votes:
- 10
- Comments:
- 5
- Followers:
- 1249
- Author:
- Soledad Dias
- Title:
- Learning, the Hard Way
- Synopsis:
- My first steps as an independent graphic designer. Mistakes and some useful tips.
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- Votes:
- 4
- Followers:
- 38
- Author:
- Rossy L. Jiménez González
- Title:
- Graphic Design Students Have No Holiday Season
- Synopsis:
- It's not easy being a designer. It involves sacrificing so many things, among them, to be working at all times, because for a designer, what is «holidays season»?
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- Votes:
- 5
- Comments:
- 2
- Followers:
- 18
- Author:
- Norberto Chaves
- Title:
- Corporate Brand: Selling a Design or Transfering a Resource?
- Synopsis:
- The advantage of agreeing with the client the sectorial diagnostic and the typological selection before proceeding to the brand's design.
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- Votes:
- 9
- Comments:
- 2
- Followers:
- 3077
- Author:
- Joan Costa
- Title:
- Birth and Evolution of the Brand in 7 Steps
- Synopsis:
- The commercial brand was born 3500 years ago.First it was a sign, then a meaning, later a TV story in 30 seconds. Today, it is a complex social and transmedial phenomenon.
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- Votes:
- 7
- Followers:
- 2184
- Author:
- Joan Costa
- Title:
- Felix Beltran
- Synopsis:
- Magician and master of precise expressive form.
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- Votes:
- 3
- Followers:
- 2184
- Author:
- Pau De Riba
- Title:
- Invisible Design
- Synopsis:
- After the “premium” stage where design acts as quality mark, good design should become a “commodity”, a component of the welfare society we take for granted.
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- Votes:
- 1
- Followers:
- 47
- Author:
- Pau De Riba
- Title:
- Reality of «Reality»
- Synopsis:
- Missing the authenticity of pre-marketing, we have created an equally artificial aesthetic of tradition and handicrafts.
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- Interactions:
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- Votes:
- 3
- Comments:
- 1
- Followers:
- 47
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