Joel Alejandro Villarreal Bertoldi

Córdoba (Córdoba) Argentina

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A Graphic Designer, professional, student, specialist in Diseño web, with 16 years of experience. Attending at Colegio Universitario IES. Working at Gobierno de la Provincia de Córdoba.

2 Published articles

Idioma:
Title:: La significación de lo cromático
Synopsis:: Reflexiones sobre la polisemia del color y el origen de la «semia» cromática.
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Idioma:
Title:: ¿Quiere usted formar una sociedad?
Synopsis:: El dilema de todo emprendedor: ¿cómo construir un proyecto con otras personas?
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28 Published translations

Title:: A “graphic Houdini”
Synopsis:: The combined role of programmatic restrictions and creativity in the accomplishment of message effectiveness.
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Title:: Image as idea, graphic and message
Synopsis:: What is an image? How is it conceived? How is it part of a message?
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Title:: Social design cases
Synopsis:: Social design as a part of graphic design is not only a matter of concepts; it is fundamentally awareness on what is designed and what is done.
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Title:: Design and message credibility
Synopsis:: Communicates' design as a mean to the conquest of plausibility: sender and referent transparency.
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Title:: Graphic design's carbon footprint
Synopsis:: Carbon footprint is defined as the total amount of carbon dioxide (CO2) and other greenhouse effect gases, bound to a product or service.
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Title:: Mildred Constantine, pioneer in graphic design musealization
Synopsis:: Mildred Constantine did a great job, achieving the penetration of design objects in the field of museology.
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Title:: Ten principles of graphic design
Synopsis:: Summarized version, as a decalogue.
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Title:: Design and everyday's life
Synopsis:: Designers can make a real contribution to everyday's life quality projecting low-tech objects where the shape itself allows function.
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Title:: A navel too big
Synopsis:: Isn't it too much to ask design to “make the world better”? Isn't there in such request an exacerbation of its goals (and of designers) above its possibilities and concerns?
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Title:: Holistic and bimodal study in packaging
Synopsis:: The application of a multi sensorial study of packaging puts us nearer, more accurately, to a brand's global perception.
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Title:: Social design: definitions
Synopsis:: Graphic design seeking for understanding between sender and receiver through communication.
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Title:: Ambient design and new technologies
Synopsis:: New ambients and spaces go along with habit and behavior changes in people. In this scenario: what is the role of technology?
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Title:: The power of beauty in packaging design
Synopsis:: Design's aesthetic quality increases value for products and brands, making them more desirable.
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Title:: Usage and brand
Synopsis:: Can we design to unbrand instead of branding? It'd be convenient to «self-design» ourselves through our own ways of using, without others marking us with their ways of design.
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Title:: What is social design?
Synopsis:: Design's social impact is a research area not covered enough by designers.
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Title:: Brief introduction to typography study in the antique book
Synopsis:: A review about Marina Garone's book, that allows to understand a great part of the vocabulary currently used in editorial and typographic design.
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Title:: Design: accomplice or ally to consumption?
Synopsis:: In response to the article “Sign consumption”, the question arises: which is, or should be, design's relationship with economical culture?
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Title:: Sign consumption
Synopsis:: Culture adherence to the speech of globalization require reviewing purposes and values design assumed.
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Title:: Branding types
Synopsis:: Branding is connected with brand image, positioning and reputation. It is the result of an endless list of marketing and design strategies.
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Title:: Paul Ricoeur and creative search
Synopsis:: The origin of the creative act from a philosopher's perspective.
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Title:: Verbal/Non Verbal as an Identifying Polarity
Synopsis:: The typological role in identity reference.
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Title:: Creation as the Human Essence
Synopsis:: In a world surrounding us with material, creation has become part of our essence, a key piece in the evolution of mankind.
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Title:: Design Contests
Synopsis:: Contests aren't the cause of the main structural problems of the design profession, but an excellent reflection of such problems.
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Title:: Graphic Design Students Have No Holiday Season
Synopsis:: It's not easy being a designer. It involves sacrificing so many things, among them, to be working at all times, because for a designer, what is «holidays season»?
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Title:: Official Communication Is Not Political Propaganda
Synopsis:: When state communication resources are misused for party interests.
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Title:: Learning, the Hard Way
Synopsis:: My first steps as an independent graphic designer. Mistakes and some useful tips.
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Title:: Less is Less, More is More
Synopsis:: The time is coming - to retire the nearly centenary motto «less is more».
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Title:: Corporate Brand: Selling a Design or Transfering a Resource?
Synopsis:: The advantage of agreeing with the client the sectorial diagnostic and the typological selection before proceeding to the brand's design.
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Curriculum vitae

Experiencia laboral

07.2010 - 11.2012 | 07.2013 - Presente | Gobierno de la Provincia de Córdoba, Argentina. Administración Pública. Programación ASP.NET C#, desarrollos en PL/SQL para Oracle. Diseño de sistemas Web de uso interno. Desarrollo de proyectos multimediales. Programación de bases de datos.
05.2013 - 06.2013 | DPZLA, Miami. Desarrollador Web. Curador de contenido.
07.2012 - Presente | Moobin, Argentina. Socio Fundador. Diseño gráfico, diseño web. Supervisor de infraestructura y administrador de Bases de Datos.
02.2010 - 06.2010 | Grupo IDEE, Argentina. Diseño. Senior / Semi-Senior, Programación Web. Programación. Maquetación de plantillas PSD a XHTML/Flash Desarrollo de sistemas en PHP y MySQL
05.2009 - Presente | Joel Alejandro | multidesign studio, Argentina. Diseño. Gerencia / Alta Gerencia / Dirección, Diseño/Desarrollo Gráfico/Web. Independientes. Diseño de Sitios Web de baja y alta complejidad. (Fireworks+Flash CS4). Programación utilizando PHP/XHTML - HTML5/CSS/JS/MySQL/XML/JSON/AS3 - .NET.
10.2003 - 06.2011 | CordobaSitios.com, Argentina. Diseño. Senior / Semi-Senior, Diseñador / Desarrollador Web. Diseño Multimedia. Diseño gráfico de interfaces Web Maquetado XHTML + CSS. Interoperabilidad IE/FF/Chrome - Desarrollo de sistemas Web

Educación

04.2009 - Presente | Colegio Universitario IES Siglo 21, Argentina. Diseño Gráfico. Diseñador Gráfico y Publicitario, En curso, Terciario. Promedio: 8.45. Materias aprobadas: 29. Materias de la carrera: 30.
03.2001 - 11.2007 | Instituto Jesuita Sgda. Flia., Argentina. Bachiller. Bachiller en Humanidades y Ciencias Sociales, Graduado, Secundario. Promedio: 8.54.

Cursos

Jornada "Cómo vender en Internet" - Dattatec.com. Gestiones SEO (Search Engine Optimization). Estrategias de Web Marketing: Dominios .com y Landing Pages. Google AdWords. Google Analytics.
Curso de Programación .NET 240 hs. Curso intensivo, abarcativo. Desde lo básico de programación (declaración de variables) hasta la aplicación de Web Services en .NET.
Microsoft Active Professional 2010. Certificado como profesional activo de Microsoft TechNet.