Introduction to communication: Basic and advanced concepts of assertive communication (Page 2)

A starting point to understand everything about media. A concise and practical guide to communication, what is communication and digital communication, with innovative ideas, success stories, specialized bibliography, debate forums, and valuable suggestions.

Making a Living as a Designer
Why designers'compensation continues to be so low? A question that still calling for an answer.
Planned Obsolescence
Design should no longer respond to market interests anymore, but to the human needs that as a global community we have created as time goes by.
We Must Learn to Play the Game
In the market there are good and bad designers, good and bad clients, all sort of competition and prices. All of them are some of the components of the game to play.
Ambient design and new technologies
New ambients and spaces go along with habit and behavior changes in people. In this scenario: what is the role of technology?
Argentine Wine Needs Concept
In the competitive wine market the need to communicate concepts through label design is essential. Labels must capture the consumers’ attention and seduce them.
A Creative Methodology for Creative People
Lego© Serious Play is a worldwide astounding methodology. It puts high executives and their employees together to find solutions for their companies. And this is done by playing...
Graphic design's carbon footprint
Carbon footprint is defined as the total amount of carbon dioxide (CO2) and other greenhouse effect gases, bound to a product or service.