
Buenos Aires Argentina
Profession: A Graphic Designer
Works at: Fontana Diseño
Joined FOROALFA: 2005
For 40 years, has directed the Fontanadiseño studio, developing activities in Argentina and Latin America. In recent years, the team led by Rubén Fontana has specialized in the design and implementation of comprehensive institutional and corporate identity programs.
Introduced typography education to the Graphic Design program at the University of Buenos Aires and, until 1997, was a full professor of the Typography I, II, and III courses. At the same university, taught postgraduate courses in Typography and was a full professor of the Editorial Design course.
Has delivered lectures, postgraduate courses, and master’s programs at various schools and universities in Argentina, Brazil, Chile, Canada, Cuba, Spain, Mexico, Paraguay, Peru, Uruguay, and the Netherlands.
Served as a juror for the Type Directors Club and Punto Sur in New York. His graphic work is featured, among others, in the collection of the Museum of Modern Art in New York.
Is the editor of the magazine tipoGráfica, a specialized publication edited in Argentina since 1987.
Is Argentina’s representative for the ATypI (Association Typographique Internationale). His professional work has received over 40 awards, including the Konex Platinum Award for his career in Visual Arts.
Designed, among other type families, the Fontana ND system, which received the Certificate of Excellence in Typeface Design awarded by the Association of Typeface Designers in Moscow and the Association Typographique Internationale (ATypI), having been selected among the winners of the bukva:raz! competition, and the same distinction from the Type Directors Club of New York (TDC).
Dealing with the client, budgeting and planning the stages of brand creation
Mar 2012 I like the article:
Mar 2012 My opinion in the article ¿«Twen»?... ¡Eso caca, nene!
Querido Víctor, debo confesar que la revista era casi tan buena como tu artículo, aunque este desborda del ingenio aplicado al lenguaje, y aquellos textos, como bien citás, para nosotros solo eran forma. Felicidades, gracias.
Feb 2011 I like the article:
Train with the experts from our community.
View Courses (in Spanish)Refreshing courses to specialize with the best.
Dealing with the client, budgeting and planning the stages of brand creation
15 hours (approx.)
Octubre
Professional practice workshop: analysis, diagnosis and branding program on real cases
30 hours (approx.)
Octubre
Keys for programming the design of high-performance logos and graphic symbols
20 hours (approx.)
Noviembre