Jorge Frascara

Jorge Frascara is Professor Emeritus at the University of Alberta, Canada, former Head of its Department of Art and Design, and former Coordinator of Visual Communication Design. He is an Honorary Professor at Emily Carr University (Vancouver, Canada), Advisor to the Doctoral School in Design Sciences at the University of Venice, and Honorary Member of the Society of Graphic Designers of Canada and the Society for the Science of Design in Japan.

He was President of Icograda, now Ico-D (1985-1987), and Director of its Design Education Committee (1987-1998). He was also Director of the ISO Working Group on Graphic Symbols (1977-1984) and Advisor to the Standards Council of Canada on the same subject (1981-2000). He has published 10 books and over fifty articles, serves as an editorial advisor for several specialized journals, and has given lectures in 26 countries.

His professional practice includes illustration, animation, advertising, social marketing, and editorial and information design. For 17 years, he worked on road safety campaigns in Alberta, Canada. His clients include the Government of Canada, the Government of the Province of Alberta, Telus Canada, Alberta Drug Utilization Company, Mission Possible Traffic Safety Coalition, Alberta Energy Company, the International Geographical Union, and the Emilia-Romagna Health Assessment Center, Italy (www.frascara-noel.net). He now lives in Edmonton, Canada, and focuses his practice on design for medicine, working alongside his wife, Guillermina Noel.