Less is Less, More is More
The time is coming – to retire the nearly centenary motto «less is more».
All about Audiovisual Design
Find the best thoughts, case studies, book references, debates and tips relevant to the area of audiovisual design
Ten Principles of Graphic Design
A suggested decalogue of “good practices” for graphic designers.
Some Ideas are Too Big
We all have ideas. Some have great ideas. What is the difference between an idea and a big idea?
Design and Message Credibility
Communicates' design as a mean to the conquest of plausibility: sender and referent transparency.
What graphic design awards can't see
This article analyzes the lack of information available to the design awards jury, and how that compromises their ability to actually evaluate the value of a project.
A “Graphic Houdini”
The combined role of programmatic restrictions and creativity in the accomplishment of message effectiveness.
The Seventh Commandment
The tribute, robbery and theft of authorship, have blurred boundaries in the design practice.
How to Design Political Campaigns
A recommended structure for designing a political campaign.
A Navel Too Big
Isn't it too much to ask design to “make the world better”? Isn't there in such request an exacerbation of its goals (and of designers) above its possibilities and concerns?
And Where are the Opportunities?
Somebody has a problem and somebody has the answer to that problem, but... ¿How can we do to meet this couple?
Invisible Design
After the “premium” stage where design acts as quality mark, good design should become a “commodity”, a component of the welfare society we take for granted.
Sign Consumption
Culture adherence to the speech of globalization require reviewing purposes and values design assumed.
The Challenge of Communicating Value
A question to which creative entrepreneurs have no answer to: the value of their proposal.
Design: Accomplice or Ally to Consumption?
In response to the article “Sign consumption”, the question arises: which is, or should be, design's relationship with economical culture?
The Critical Designer and Material Culture
Working unreflectively and predominantly for neutral or anti-social programs perpetuates a society characterized by inequalities.
A Passion for Design
Who doesn't want to feel passion for what he or she likes, and loves?
Innovation on Design Is Not Inside Design
Nowadays, is common to listen in almost every conversation “innovation” term. Everything must be “innovative”. However, innovation is not the same for everyone.
Kusi Kusi: Identity as a (regrettable) ‘State affair’
A recognized puppet theater from Lima, multi-award winning internationally, active for half a century, is claiming against Channel 7 TV Perust for usurping their brand.
Creation as the Human Essence
In a world surrounding us with material, creation has become part of our essence, a key piece in the evolution of mankind.
Management vs. Leadership
We don't need to manage the present but we should lead the future.
About Effectiveness
Being efficacious entails doing the right things; being efficient, doing them correctly. Being effective means being efficacious and efficient.
Forum, “Fuero” and “Foras”!
On the shared construction of a design without geographical, academic or professional boundaries.
The Smart Era
A Global Web Index recent study states that Facebook is the most popular social platform of the world with a 56% of active users. Youtube is in the 2nd place.
We Must Learn to Play the Game
In the market there are good and bad designers, good and bad clients, all sort of competition and prices. All of them are some of the components of the game to play.
Paul Ricoeur and creative search
The origin of the creative act from a philosopher's perspective.
The Capacity of Visualizing
The essential of designing resides on the ability to imagine how things will work before they materialize.
