Articles on Culture

Thoughts, case studies, book reviews, debates and tips on Culture, written by prominent authors and carefully edited by FOROALFA.

Portrait of Norberto Chaves
Author:
Norberto Chaves
Title:
Design and message credibility
Synopsis:
Communicates' design as a mean to the conquest of plausibility: sender and referent transparency.
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Main illustration of the article Are we destined to fail as entrepreneurs?
Author:
Marco Rinaldi
Title:
Are we destined to fail as entrepreneurs?
Synopsis:
The growing number of creative professionals that venture into entrepreneurship raises doubts and concern.
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10
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5
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73
Main illustration of the article Design on the Edge
Author:
Victor Garcia
Title:
Design on the Edge
Synopsis:
Marcos García is a talented Argentinean graphic designer and illustrator who uses cutter instead of pencil to produce his amazing designs.
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6
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1
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191
Portrait of Lorena Garcia Hidalgo
Author:
Lorena Garcia Hidalgo
Title:
Why Does the Client Think Different?
Synopsis:
When a client rejects our work is usually because we do not take their opinion into account. We think that it is only us, the designers, who have the knowlegde.
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Portrait of Pau De Riba
Author:
Pau De Riba
Title:
Reality of «Reality»
Synopsis:
Missing the authenticity of pre-marketing, we have created an equally artificial aesthetic of tradition and handicrafts.
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3
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48
Main illustration of the article What is Southern design?
Author:
Kevin Murray
Title:
What is Southern design?
Synopsis:
Conventionally, design is a form of development that trickles down from the North to the South. But the strength of tradition in Southern cultures provides rich resources.
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3
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4
Portrait of Jorge Del Toro
Author:
Jorge Del Toro
Title:
Creating Emotional Ties with Customers
Synopsis:
Companies should do more for their customers: they should establish an emotional connection.
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2
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24
Main illustration of the article Kusi Kusi: Identity as a (regrettable) ‘State affair’
Author:
Victor Garcia
Title:
Kusi Kusi: Identity as a (regrettable) ‘State affair’
Synopsis:
A recognized puppet theater from Lima, multi-award winning internationally, active for half a century, is claiming against Channel 7 TV Perust for usurping their brand.
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191
Portrait of Martha Gutiérrez Miranda
Author:
Martha Gutiérrez Miranda
Title:
Design and intelligence development
Synopsis:
Human beings are born with several potentialities marked by genetics; nevertheless, today we know that we can develop some others through certain stimulus, like design.
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2
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59
Main illustration of the article Posada Beyond La Catrina
Author:
Carla Santana
Title:
Posada Beyond La Catrina
Synopsis:
A century since his death, José Guadalupe Posada left a wide heritage, not only engravings and skull, but he was a pioneer of editorial and graphic design in México.
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14
Portrait of André Ricard
Author:
André Ricard
Title:
From the Useful-object to the Object-tool
Synopsis:
Freed from its functional responsibility, useful-objects appear as single-useful formal phenomena whose morphology is used to express a particular message.
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Portrait of Jorge Luis Muñoz
Author:
Jorge Luis Muñoz
Title:
What is social design?
Synopsis:
Design's social impact is a research area not covered enough by designers.
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130
Portrait of Julio Broca
Author:
Julio Broca
Title:
Image as idea, graphic and message
Synopsis:
What is an image? How is it conceived? How is it part of a message?
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18
Portrait of José Antonio Giménez
Author:
José Antonio Giménez
Title:
Ave, Caesar, Morituri Te Salutant
Synopsis:
The values and sensations that used to be conveyed through the physical characteristics of the medium should not be replaced by a void now.
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55
Main illustration of the article Forum, “Fuero” and “Foras”!
Author:
Alfredo Gutiérrez Borrero
Title:
Forum, “Fuero” and “Foras”!
Synopsis:
On the shared construction of a design without geographical, academic or professional boundaries.
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281
Portrait of Milton Glaser
Author:
Milton Glaser
Title:
Ambiguity & Truth
Synopsis:
“Make it clear.” This fundamental assumption of communication would seem to be an attainable goal. Objectify the audience, understand their desires—appeal to their interests, eliminate the extraneous and presto “effective communication.” Well, maybe not.
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