Culture

Thoughts, case studies, book reviews, debates and tips on Culture, written by prominent authors and carefully edited by FOROALFA.

Main illustration of the article Design on the Edge
Victor Garcia Design on the Edge
Marcos García is a talented Argentinean graphic designer and illustrator who uses cutter instead of pencil to produce his amazing designs.
Main illustration of the article Why Does the Client Think Different?
Lorena Garcia Hidalgo Why Does the Client Think Different?
When a client rejects our work is usually because we do not take their opinion into account. We think that it is only us, the designers, who have the knowlegde.
Main illustration of the article Reality of «Reality»
Pau De Riba Reality of «Reality»
Missing the authenticity of pre-marketing, we have created an equally artificial aesthetic of tradition and handicrafts.
Main illustration of the article What is Southern design?
Kevin Murray What is Southern design?
Conventionally, design is a form of development that trickles down from the North to the South. But the strength of tradition in Southern cultures provides rich resources.
Main illustration of the article Design and intelligence development
Martha Gutiérrez Miranda Design and intelligence development
Human beings are born with several potentialities marked by genetics; nevertheless, today we know that we can develop some others through certain stimulus, like design.
Main illustration of the article Posada Beyond La Catrina
Carla Santana Posada Beyond La Catrina
A century since his death, José Guadalupe Posada left a wide heritage, not only engravings and skull, but he was a pioneer of editorial and graphic design in México.
Main illustration of the article From the Useful-object to the Object-tool
André Ricard From the Useful-object to the Object-tool
Freed from its functional responsibility, useful-objects appear as single-useful formal phenomena whose morphology is used to express a particular message.
Main illustration of the article Ambiguity & Truth
Milton Glaser Ambiguity & Truth
“Make it clear.” This fundamental assumption of communication would seem to be an attainable goal. Objectify the audience, understand their desires—appeal to their interests, eliminate the extraneous and presto “effective communication.” Well, maybe not.
Main illustration of the article Ave, Caesar, Morituri Te Salutant
José Antonio Giménez Ave, Caesar, Morituri Te Salutant
The values and sensations that used to be conveyed through the physical characteristics of the medium should not be replaced by a void now.
Main illustration of the article What is social design?
Jorge Luis Muñoz What is social design?
Design's social impact is a research area not covered enough by designers.

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