Creativity

Thoughts, case studies, book reviews, debates and tips on Creativity, written by prominent authors and carefully edited by FOROALFA.

Main illustration of the article Ten Things I Have Learned
Milton Glaser Ten Things I Have Learned
I'm sharing some things I've learned over the years, which have much to do with what we, the designers, do.
Main illustration of the article Logo Functions
Luciano Cassisi Logo Functions
Not all logos are used for the same purposes. Knowing in detail the functions that they must fulfill, is essential to design them well.
Main illustration of the article Green Models in Classroom
Camilo A. Angulo Green Models in Classroom
Design teachers must spread pedagogical processes for a green world to reduce the impact of our academic exercises on the local environment.
Main illustration of the article Some ideas are too big
Fernando Del Vecchio Some ideas are too big
We all have ideas. Some have great ideas. What is the difference between an idea and a big idea?
Main illustration of the article Design on the Edge
Victor Garcia Design on the Edge
Marcos García is a talented Argentinean graphic designer and illustrator who uses cutter instead of pencil to produce his amazing designs.
Main illustration of the article Web and Graphic Design for Posterity
Leonardo Correa Web and Graphic Design for Posterity
Lots of clients ask us for «modern» designs. How healthy is it for the client's wallet, or our own, to follow imposed trends?
Main illustration of the article Designing for Restaurants
Eric Barajas (Snok Daffy) Designing for Restaurants
If you ever have the fortune of working for a restaurant, you will have to think in a different way.
Main illustration of the article Being a new rockstar of design
Hector Bruguera Being a new rockstar of design
Can future designers create a sustainable personal image on any scenario that the market might present?
Main illustration of the article Purity
Ana Yago Purity
The role of photography is still the same: to portray a moment. Real or imagined, the look of the creative is always there, seeing what others will see before shooting.
Main illustration of the article Creation as the Human Essence
Ricardo Rangel Creation as the Human Essence
In a world surrounding us with material, creation has become part of our essence, a key piece in the evolution of mankind.
Main illustration of the article Argentine Wine Needs Concept
Guillermo Dufranc Argentine Wine Needs Concept
In the competitive wine market the need to communicate concepts through label design is essential. Labels must capture the consumers’ attention and seduce them.
Main illustration of the article Creative Myopia
Pablo Bertero Creative Myopia
The lack of strategic thinking in design and creativity proposals leads indirectly to the standardization of creative results.
Main illustration of the article A Creative Methodology for Creative People
Vero Orso A Creative Methodology for Creative People
Lego© Serious Play is a worldwide astounding methodology. It puts high executives and their employees together to find solutions for their companies. And this is done by playing...
Main illustration of the article The capacity of visualizing
André Ricard The capacity of visualizing
The essential of designing resides on the ability to imagine how things will work before they materialize.

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