All about Urbanism

Find the best thoughts, case studies, book references, debates and tips relevant to the area of urbanism.

Less is Less, More is More
The time is coming – to retire the nearly centenary motto «less is more».
Some Ideas are Too Big
We all have ideas. Some have great ideas. What is the difference between an idea and a big idea?
And Where are the Opportunities?
Somebody has a problem and somebody has the answer to that problem, but... ¿How can we do to meet this couple?
The Challenge of Communicating Value
A question to which creative entrepreneurs have no answer to: the value of their proposal.
CLAP International Design Awards
We launch the the first excellence awards for design, branding and communication professionals in Latin America.
A Passion for Design
Who doesn't want to feel passion for what he or she likes, and loves?
Kusi Kusi: Identity as a (regrettable) ‘State affair’
A recognized puppet theater from Lima, multi-award winning internationally, active for half a century, is claiming against Channel 7 TV Perust for usurping their brand.
About Effectiveness
Being efficacious entails doing the right things; being efficient, doing them correctly. Being effective means being efficacious and efficient.
Management vs. Leadership
We don't need to manage the present but we should lead the future.
No Real Signs of Road Safety
The role of visual communication in transit is vital, but not valued.
Planned Obsolescence
Design should no longer respond to market interests anymore, but to the human needs that as a global community we have created as time goes by.
The Capacity of Visualizing
The essential of designing resides on the ability to imagine how things will work before they materialize.

Upcoming online seminars (in Spanish)

Refreshing courses to specialize with the best

Brand Redesign

Analytical guide and working method for determining rebranding strategies

15 hours (approx.)
Septiembre

How to Justify the Design

How to build professional authority and overcome the problem of convincing the clients when presenting designs to them

15 hours (approx.)
Septiembre

Identity Design Process

Dealing with the client, budgeting and planning the stages of brand creation

15 hours (approx.)
Octubre

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