Less is Less, More is More
The time is coming – to retire the nearly centenary motto «less is more».
All about Web Design
Find the best thoughts, case studies, book references, debates and tips relevant to the area of web design
Ten Principles of Graphic Design
A suggested decalogue of “good practices” for graphic designers.
Some Ideas are Too Big
We all have ideas. Some have great ideas. What is the difference between an idea and a big idea?
Design and Message Credibility
Communicates' design as a mean to the conquest of plausibility: sender and referent transparency.
Invisible Design
After the “premium” stage where design acts as quality mark, good design should become a “commodity”, a component of the welfare society we take for granted.
Fewer Products vs. More Services
A possible new horizon for the world and for the Design.
Don't Mess with My Design!
The interprofessional critique taboo: insecurity, paranoia and corporatism refuge.
A “Graphic Houdini”
The combined role of programmatic restrictions and creativity in the accomplishment of message effectiveness.
And Where are the Opportunities?
Somebody has a problem and somebody has the answer to that problem, but... ¿How can we do to meet this couple?
The Challenge of Communicating Value
A question to which creative entrepreneurs have no answer to: the value of their proposal.
CLAP International Design Awards
We launch the the first excellence awards for design, branding and communication professionals in Latin America.
A Passion for Design
Who doesn't want to feel passion for what he or she likes, and loves?
Instagram: Rage for Ubiquitous Image
The most succesful image social network, beyond predjudices about it triviality, is also a tool that can be used in marketing, visual education and ethnograpic research.
Innovation on Design Is Not Inside Design
Nowadays, is common to listen in almost every conversation “innovation” term. Everything must be “innovative”. However, innovation is not the same for everyone.
Web and Graphic Design for Posterity
Lots of clients ask us for «modern» designs. How healthy is it for the client's wallet, or our own, to follow imposed trends?
Kusi Kusi: Identity as a (regrettable) ‘State affair’
A recognized puppet theater from Lima, multi-award winning internationally, active for half a century, is claiming against Channel 7 TV Perust for usurping their brand.
Creative Myopia
The lack of strategic thinking in design and creativity proposals leads indirectly to the standardization of creative results.
Management vs. Leadership
We don't need to manage the present but we should lead the future.
About Effectiveness
Being efficacious entails doing the right things; being efficient, doing them correctly. Being effective means being efficacious and efficient.
Making a Living as a Designer
Why designers'compensation continues to be so low? A question that still calling for an answer.
Planned Obsolescence
Design should no longer respond to market interests anymore, but to the human needs that as a global community we have created as time goes by.
We Must Learn to Play the Game
In the market there are good and bad designers, good and bad clients, all sort of competition and prices. All of them are some of the components of the game to play.
Paul Ricoeur and creative search
The origin of the creative act from a philosopher's perspective.
Information and Privacy in the Digital Era
New statements are generated with the Internet evolution, especially about data. How is information being handled? What happens to the users' privacy?
