Luciano CassisiLess is Less, More is MoreThe time is coming – to retire the nearly centenary motto «less is more».
Fernando Del VecchioSome ideas are too bigWe all have ideas. Some have great ideas. What is the difference between an idea and a big idea?
Fernando Del VecchioAnd where are the opportunities?Somebody has a problem and somebody has the answer to that problem, but... ¿How can we do to meet this couple?
Pau De RibaInvisible DesignAfter the “premium” stage where design acts as quality mark, good design should become a “commodity”, a component of the welfare society we take for granted.
Fernando Del VecchioThe challenge of communicating valueA question to which creative entrepreneurs have no answer to: the value of their proposal.
Fernando Del VecchioA passion for designWho doesn't want to feel passion for what he or she likes, and loves?
Jorge Illich CarpinteyroDesign ContestsContests aren't the cause of the main structural problems of the design profession, but an excellent reflection of such problems.
Ana YagoPurityThe role of photography is still the same: to portray a moment. Real or imagined, the look of the creative is always there, seeing what others will see before shooting.
Fernando Del VecchioInnovation on Design Is Not Inside DesignNowadays, is common to listen in almost every conversation “innovation” term. Everything must be “innovative”. However, innovation is not the same for everyone.
Ricardo RangelCreation as the Human EssenceIn a world surrounding us with material, creation has become part of our essence, a key piece in the evolution of mankind.
Marco RinaldiManagement vs. LeadershipWe don't need to manage the present but we should lead the future.
Fernando Del VecchioAbout EffectivenessBeing efficacious entails doing the right things; being efficient, doing them correctly. Being effective means being efficacious and efficient.
Ana BosslerThe Influence of Fashion Bloggers on E-commerceThe fashion bloggers reduce the transactional costs in e-commerce, acquiring prestige through their posts that have the capacity to accelerate innovation diffusion.
Fernando Del VecchioWe Must Learn to Play the GameIn the market there are good and bad designers, good and bad clients, all sort of competition and prices. All of them are some of the components of the game to play.