Coyoacán, Ciudad de México Mexico
Profession: A Graphic Designer
Specialization: Diseño de imagen corporativa - Branding
Works at: Pigmenta, Estrategia Visual.
Teaches at: FAD UNAM y UNITEC Campus Sur
Joined FOROALFA: 2013
I was born in Mexico City, graduated from the National Autonomous University of Mexico. Courses at the IED in Barcelona, Spain. I have a design office in Mexico City, I work with private and public companies on brand management. I also own a small Mexican confectionery business. I have taught at UNAM and Unitec (both in Mexico City). I am deeply interested in new communication and computer technologies.
Oct 2023 I started following:
									Jul 2023 I like the comment of 
Bernardo Enriquez in the article 
Diseño chido
								
									Jun 2023 My opinion in the article 
La UAB, Universidad Autónoma de Barcelona, cambió su logo
								
La marca mejoró notablemente, la anterior era una cochinada, no obstante lo escrito por nuestro articulista es notable y rigurosamente cierto. Hasta la mugre guarda un recuerdo en la memoria de los más desmemoriados. Un profesional del diseño ha de tener la habilidad de modificar guardando parte de la continuidad de los símbolos gráficos anteriores, en la medida de lo posible, o todo será capital perdido. Buen artículo. Es tan poderoso un buen símbolo, como lo es un discurso de continuidad congruente.












Train with the experts from our community.
View Courses (in Spanish)Refreshing courses to specialize with the best.
                            Keys for programming the design of high-performance logos and graphic symbols
                                 20 hours (approx.)
                                 Noviembre
                            
                            Criteria and tools for selecting the right type of logo in brand design
                                 15 hours (approx.)
                                 Noviembre
                            
                            Analytical guide and working method for determining rebranding strategies
                                 15 hours (approx.)
                                 Diciembre