Roberto Martínez Garza

Professional, Professor

Coyoacán, Ciudad de México Mexico

Profession: A Graphic Designer

Specialization: Diseño de imagen corporativa - Branding

Works at: Pigmenta, Estrategia Visual.

Teaches at: FAD UNAM y UNITEC Campus Sur

Joined FOROALFA: 2013

I was born in Mexico City, graduated from the National Autonomous University of Mexico. Courses at the IED in Barcelona, Spain. I have a design office in Mexico City, I work with private and public companies on brand management. I also own a small Mexican confectionery business. I have taught at UNAM and Unitec (both in Mexico City). I am deeply interested in new communication and computer technologies.

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Recent activity of Roberto Martínez Garza

Last week My opinion in the article El caso FTX: ¿Un buen logotipo puede evitar la quiebra de una empresa?

Parece poco lo que uno pueda aportar al tema, me parece que es y ha sido un tema ya bastante hablado y de sobrada cuenta debatido. El asunto aquí es ¿Cuándo los diseñadores seguiremos apoyando, difundiendo y creyendo lo contrario? Le venderemos al cliente ideas equívocas y prejuiciadas hasta convencernos de lo contrario. Saludos.

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Last week Published the article: