Discipline definition

Thoughts, case studies, book reviews, debates and tips on Discipline definition, written by prominent authors and carefully edited by FOROALFA.

Main illustration of the article Ten Things I Have Learned
Milton Glaser Ten Things I Have Learned
I'm sharing some things I've learned over the years, which have much to do with what we, the designers, do.
Main illustration of the article The citizen designer
Fernando Rodríguez Álvarez The citizen designer
In the dark days that live Mexico, emerges a discussion about how designers get involved with social conflicts.
Main illustration of the article Design Manifesto
Pablo Zarate Design Manifesto
Ten principles that guide my daily design practice.
Main illustration of the article Graphic Design New Fields
Manuel Guerrero Graphic Design New Fields
Macro-trends and behavior patterns allow to visualize new fields of action for graphic design in the future.
Main illustration of the article Social design cases
Jorge Luis Muñoz Social design cases
Social design as a part of graphic design is not only a matter of concepts; it is fundamentally awareness on what is designed and what is done.
Main illustration of the article When Conviction Gets in the Way
Alfredo Gutiérrez Borrero When Conviction Gets in the Way
Not all pathways lead us to the same design, nor we all have to design through the same pathway.
Main illustration of the article Innovation on Design Is Not Inside Design
Fernando Del Vecchio Innovation on Design Is Not Inside Design
Nowadays, is common to listen in almost every conversation “innovation” term. Everything must be “innovative”. However, innovation is not the same for everyone.
Main illustration of the article Invisible Design
Pau De Riba Invisible Design
After the “premium” stage where design acts as quality mark, good design should become a “commodity”, a component of the welfare society we take for granted.
Main illustration of the article The capacity of visualizing
André Ricard The capacity of visualizing
The essential of designing resides on the ability to imagine how things will work before they materialize.

Upcoming online seminars (in Spanish)

Refreshing courses to specialize with the best

Relecturas del Diseño

Relecturas del Diseño

Una inmersión en el discurso sobre el diseño para despejar sus nociones más controvertidas: creatividad, innovación, arte, tecnología...

20 hours (approx.)
1 abril

Branding: Diseñador y Cliente

Branding: Diseñador y Cliente

Tratar con el cliente, hacer presupuestos y planificar las etapas de la creación de una marca

15 hours (approx.)
1 abril

Estrategia de Marca

Estrategia de Marca

Claves para programar el diseño de símbolos y logotipos de alto rendimiento

20 hours (approx.)
1 mayo

Tipología de Marcas

Tipología de Marcas

Criterios y herramientas para seleccionar el tipo adecuado al diseñar una marca

15 hours (approx.)
1 mayo

Branding Corporativo

Branding Corporativo

Cómo planificar, construir y gestionar la marca de empresas e instituciones

20 hours (approx.)
1 junio